Tourism Tropical North Queensland has launched a new website, designed to inspire travellers to want to see, know and experience more of the region.
“With the growing shift to mobilisation, it is important to focus on reaching our audience on the devices they spend a large part of their time on,” said Chief Executive Officer Pip Close.
“The online space is where we can best engage our potential audience and distribute our content in a compelling and cost-effective way. It also allows the additional benefit of easily tracking the efficiency and success of what we do.
“Fringed by reef, enveloped by rainforest and ringed by the red dirt of the Outback, there is no other place on Earth like Tropical North Queensland.The wow factor that inspires people to visit our destination has been captured in this easy to navigate website.
“We will be able to update content as new product evolves ensuring hero experiences such as our Indigenous offerings continue to excite, while highlighting the diversity of food tourism, unique wildlife and adventure activities.”
IMAGE:Ellinja Falls/Chris Brumby