Macao Government Tourism Office (MGTO) and China’s Fujian Tourism got together Xiamen Airlines in Melbourne this week to launch “The Maritime Silk Road” promotion in Australia, at SEA LIFE Melbourne.
Under the co-operative, the Macao Government Tourism Office is working closely with Fujian Tourism to promote their products, with the goal of boosting tourism in both destinations. Much time and effort has been put into creating and implementing the significant co-operative which, the tourism bodies agree, will further elevate this Asian region as a genuine world centre for tourism and leisure.
Macao has long been a favourite drawcard for Australians, attracting a nudge under 100,000 each year, and this initiative builds on the success of the MGTO and Xiamen Airlines co-operative campaign in 2017 which saw the creation of a “Two Cities, One Airfare” from Sydney and Melbourne.
100 Victorian travel agents were treated to a dinner at an unusual venue – surrounded by the aquarium’s resident sharks and stingrays among other marine life, welcomed by Macao Government Tourism Office Director, Maria Helena de Senna Fernandes, who spoke of Australia’s importance in promoting a dual co-operative as a genuine holiday destination.
“We encourage more Australians to holiday in our region, to see and experience its traditions and cultures,” she said.
Other guest speakers included Mr Zeming Huang, head of the Department of Hong Kong, Macao and Taiwan Affairs of Fujian Tourism Development Committee, and Mr Alex Lu, Vice-Consul (Economic and Commercial) Consulate-General of the People’s Republic of China. echoed her views in encouraging Australians to see and experience Macao and Fujian Province.
Prior to the dinner, the guests were presented with a theatre-style workshop with updates to each of the destinations.
During the evening presentation, a series of lucky door prizes were presented, including return Xiamen Airlines tickets to Macao via Xiamen and accommodation at the newly-opened five-star MGM Cotai in Macao.
IMAGE: L-R Ms Shuanghong Ye, Deputy General Manager of Fujian Travel; Ms Teresa Tong, General Manager of Xiamen Airlines, Melbourne; Mr Alex Lu, Vice-Consul (Economic and Commercial) Consulate-General of the People’s Republic of China; Mr Zeming Huang, head of the Department of Hong Kong, Macao and Taiwan Affairs of Fujian Tourism Development Committee; Ms Maria Helena de Senna Fernandes, Director of the Macao Government Tourism Office; Ms Ying Chen, Deputy Director H.R Secretariat Foreign Affairs Office, Fujian Provincial Government; Mr Boqun Li, Director General of Quanzhou Tourism Bureau; and Ms Helen Wong, General Manager of the Macao Government Tourism Office (Australia and New Zealand)