The Australian Federation of Travel Agents (AFTA) has released a new monthly report titled AFTA Travel Trends, aimed at helping AFTA members and the travel industry at large understand the latest patterns in travel.
The report details outbound departures and inbound arrivals data for the major Australian source markets and destinations that Australians are travelling to. The publication also provides information on the market share of airlines and the underlying purpose of international travel for Australians.
“More than 70% of all Australian departures are made through an Australian travel agent and, as a trusted source of industry information and data, AFTA is pleased to be able to collate this into our new Travel Trends monthly report. This report is provided by AFTA at no cost to help inform stakeholders about the facts and trends in the travel industry in Australia. We are committed to supporting the industry to prosper,” said chief executive Jayson Westbury.
AFTA’s March Travel Trends show that Australians took 9.9 million trips over the past 12 months (year end Jan 2017). This was another year that the travel industry saw upward growth (+4.2% vs. previous year). In the inbound market a record growth rate of 10.3% was reported with more than 8.3 million visitors travelling to Australia.
A highlight market is Japan, up 109.9% since 2013 with more than 361,000 Australians visiting last year.
In addition to the AFTA Travel Trends report, AFTA has created two industry fact sheets – one on the employment profile of the sector and the other on the overall characteristics of the Australian travel sector.
The fact sheets will be updated yearly and are based on the information provided by the industry through the ATAS process.
The AFTA Travel Trends report is available to industry through the AFTA website.