Club Med, the renowned all-inclusive resort company, has recorded its most successful sales opening for its summer 2025 season to date, reinforcing Aussies’ desire for travel.
Opening bookings at up for its summer 2025 season with its Endless Summer Sale 2025 in October, Club Med has recorded a groundbreaking increase in sales of 210 per cent on the year prior.
Now, the company has revealed its top-selling destinations and key travel trends for 2025, offering insights into the evolving preferences of Australian travellers.
Top 5 selling destinations for 2025
According to Michelle Davies, General Manager for Club Med Pacific, the top five selling destinations for 2025 are:
- Japan (ski)
- Bali
- Phuket
- Bintan Island, Indonesia
- The Maldives
Luxury and all-inclusive experiences in demand
Davies notes that today’s travellers are increasingly seeking luxurious experiences.
“At Club Med, our all-inclusive offering is thoughtfully designed to cater to diverse audiences including families, active couples, solo travellers and multi-generational groups, against the backdrop of a premium setting,” she explains.
Club Med has implemented a 100 per cent upscale strategy, with resorts now classified as either premium or Exclusive Collection. This move aligns with the growing demand for high-end, all-inclusive holidays that combine luxury with convenience.
Multi-generational travel on the rise
Multi-generational travel continues to be a significant trend. Davies highlights Club Med’s ability to cater to this market.
“We remove the complexity of planning and managing large groups with different needs and interests. With private beaches, land and water activities, Kids Clubs and evening entertainment, each person is likely to find something they are interested in during their stay.”
Popular properties and booking benefits
The top three most popular Club Med properties are:
- Bali
- Tomamu
- Kiroro Grand
Davies emphasises the benefits of booking with Club Med, including comprehensive all-inclusive packages, Kids Clubs for all ages, and seamless ski experiences at their winter resorts.
Opportunities for travel agents
For travel agents, Club Med offers attractive commission structures and a user-friendly Travel Agents Portal. Davies states, “Travel agents are an integral part of Club Med’s success, and we are committed to ensuring our valued partners have the resources and tools they need to represent Club Med with confidence and ease.”
“The company plans to introduce new resources for travel agents in early 2025, aimed at empowering them to sell Club Med more effectively.
