East Coast Car Rentals has announced the construction of a new flagship branch in Hobart, reinforcing its commitment to providing affordable and reliable car hire services across Australia.
The expansion strengthens the company’s national footprint and enhances its ability to serve the growing demand for self-drive travel in Tasmania.
A purpose-built facility for all travellers
The new Hobart branch, located in Cambridge, will offer an extensive and diverse fleet catering to all types of travellers—from compact cars for business and solo trips to larger SUVs ideal for families and adventure seekers. The facility will also provide a seamless rental experience with free shuttle services to and from the airport terminal, allowing customers to enjoy airport access without the premium costs typically associated with on-airport car rentals.
Supporting Tasmania’s growing self-drive market
As domestic travel and road trips continue to rise in popularity, Tasmania remains a top destination for self-drive exploration. From iconic coastal drives to wilderness escapes, flexible car hire options are essential for travellers looking to experience the region at their own pace.
Ben Whitmore, Chief Marketing Officer at East Coast Car Rentals, highlighted the significance of the new branch:
“With its stunning coastal drives, iconic destinations like Port Arthur and Freycinet, and easy access to some of Australia’s most breathtaking scenery, Hobart is the perfect place to explore by car. We look forward to continuing to help visitors and locals alike discover everything Tasmania has to offer, from epic road trips through the Huon Valley to weekend escapes to Bruny Island.
“This refresh underscores our dedication to offering customers the same high-quality, affordable car rental services they expect from us nationwide, while also strengthening our national presence and reinforcing our commitment to providing reliable, accessible, and cost-effective transportation solutions across Australia.”
Opening later this year
The new Hobart facility is set to be completed and operational later this year. Until then, East Coast Car Rentals will continue operating from its current Cambridge branch, with additional services available at its Launceston location.
