HBX Group has expanded its Bedsonline partnership with Virtuoso from a North American relationship into a global agreement, giving Virtuoso’s more than 20,000 travel advisors worldwide access to Bedsonline’s full accommodation, mobility and experiences portfolio for the first time.
Single platform combines accommodation with mobility products
Through Bedsonline, Virtuoso advisors will be able to book accommodation, premium transfers, car rental, and experiences and activities through a single platform. Advisors also gain access to Bedsonline’s Luxury Collection, a curated portfolio of luxury hotels complemented by The Luxurist’s concierge service, supporting more tailored client itineraries.
HBX Group chief distribution officer David Amsellem said the expansion built on more than two decades of collaboration.
“The relationship between Bedsonline and Virtuoso has been built over more than two decades, and taking it from North America to a global scale marks an important milestone for both organisations,” Amsellem said.
“By giving them access to our global portfolio – including our Luxury Collection – in one place, we’re making it easier for advisors to create highly personalised journeys.”
Virtuoso cites access to broader supplier network
Virtuoso senior vice president of global partnerships Cory Hagopian said the agreement extended established North American benefits to Virtuoso’s global network of more than 2,800 preferred travel partners.
“This enhanced partnership gives our advisors around the world access to a broader range of accommodations, experiences, transfers, and mobility solutions through a single, travel advisor-focused platform,” Hagopian said.


