Welcome to our weekly wrap-up of MICE News, which covers meetings, incentives, conferences, and events across Australia and around the world. If you are in the MICE industry, this is what you need to know as our writers stay on top of the latest developments.
If you have any MICE news, please send it to kate@travelmonitor.com.au
PARKROYAL Parramatta completes landmark transformation as Western Sydney enters a new era for business events
As Western Sydney enters one of the most significant periods of economic growth in its history, PARKROYAL Parramatta has completed the final stage of its multi-million-dollar transformation, positioning the hotel to meet the evolving needs of a region fast becoming one of Australia’s most important destinations for business, investment and major events.
The completion of the refurbishment follows the extensive redesign of two thirds of its rooms in 2025. This second stage delivers a redesigned lobby, upgraded meetings and events spaces, and a premium executive suite, marking the final chapter in the hotel’s extensive renewal and reinforcing its position as Western Sydney’s leading premium hotel.
For more information, please visit PARKROYAL Parramatta.
Brisbane tavel advisors get a taste of Western Australian Wine
Tourism Western Australia recently hosted a VIP wine tasting for 10 Queensland-based travel advisors at the Exhilarating Wines from Western Australia event in Brisbane on 18 August. The evening was designed to showcase the quality, diversity and breadth of wine experiences available to travellers across Western Australia with 35 of the state’s leading wineries in attendance.
Guests enjoyed a private tasting session featuring wines from some of WA’s most celebrated wine producers, with the opportunity to meet the wineries, learn more about their regions and discover trade-ready, bookable experiences that can be incorporated into Western Australian itineraries.
For more information, please visit Wines of Western Australia.
Michael Shah joins BEIA as Partnership & Exhibition Manager
Business Events Industry Aotearoa (BEIA) has appointed respected hospitality and industry leader Michael Shah as its new Partnerships & Exhibition Manager. The newly expanded role combines leadership of the MEETINGS trade show with a stronger focus on commercial partnerships.
Michael will lead the continued development of the trade show component of MEETINGS, New Zealand’s largest business events exhibition, with responsibility for exhibitor recruitment, retention and the exhibitor experience. He will also oversee strategic partnerships that support BEIA’s long-term sustainability for members.
For more information, visit BEIA.
Expo Centric and Event Mill launch expo centric WA with major investment in Western Australia
Expo Centric and Event Mill have officially launched Expo Centric WA, a new exhibition, activation and event production company established to bring greater large-scale design, manufacturing and production capability to Western Australia.
Operating from a newly secured 2,200-square-metre manufacturing and production facility in Jandakot, Expo Centric WA represents a significant investment in Western Australia’s growing exhibition and events industry.
The joint venture combines Expo Centric’s national experience delivering high-end exhibition environments and major brand activations with Event Mill’s established Western Australian operations, local market knowledge and event production capability
For more information, visit Expo Centric WA.
Elysium Noosa brings its signature hospitality to events & retreats
Elysium Noosa has unveiled a reimagined collection of event and retreat spaces, bringing the brand’s signature hospitality approach to conferences, executive retreats and celebrations.
Designed to reflect the same elevated guest experience found throughout the resort, the refreshed collection introduces beautifully redesigned spaces, enhanced event technology and greater flexibility for organisers, while offering delegates access to everything that has made Elysium one of Australia’s most sought-after coastal escapes.
For more information, visit Elysium Noosa Resort
Coogee Bay Hotel launches limited-time coastal conference offer
Take business beyond the boardroom. Coogee Bay Hotel has launched a limited-time Coastal Conferences offer, giving businesses up to $20 per person in added value when hosting their next meeting or conference just steps from Coogee Beach.
Available for new conferences booked by 30 September 2026 and held before 29 January 2027, the offer combines reduced Half and Full Day Delegate Package rates with a complimentary $10 per person post-conference bar tab.
Located just 20 minutes from Sydney CBD and Sydney Airport, Coogee Bay Hotel brings conferencing, accommodation and hospitality together in one convenient beachside destination. The venue features bright, flexible event spaces, modern audiovisual facilities and chef-curated catering, supported by a dedicated events team from planning through to delivery.
Equipped with a 74-room boutique hotel located on site, the offer provides a convenient option for interstate delegates and multi-day conferences, removing the need to coordinate separate venues, accommodation and post-event hospitality. For more information, please visit Coogee Bay Hotel
NZICC leads the way with landmark commitment to Te Haeata
The New Zealand International Convention Centre (NZICC) has become the first business events venue in New Zealand to make a significant commitment to Te Haeata, enrolling 20 team members in the New Zealand Certificate in Business Events (Level 4).
Delivered by Business Events Industry Aotearoa (BEIA), Te Haeata aims to strengthen workforce capability and support clearer career pathways across New Zealand’s business events sector.
Staff from across NZICC’s event operations, sales and marketing, and event planning teams will take part in the qualification for 2026
For more information or to enrol, visit BEIA.
International music industry delegates to descend on gold coast as Qmusic opens doors to global markets
Queensland’s music industry is set to strengthen its international connections this month, with QMusic bringing music industry delegates from the UK and Canada to the Gold Coast ahead of BIGSOUND 2026.
The international delegation will take part in a three-day Gold Coast program from 28–30 August, hosted by the City of Gold Coast in partnership with QMusic, before travelling to Brisbane for BIGSOUND from 1 to 4 September.
The program has been designed to give international music businesses a first-hand look at the Gold Coast’s growing music ecosystem, while creating opportunities for local artists, managers, labels, publishers and music industry professionals to build relationships and explore new business opportunities with international counterparts. For the program and tickets, visit www.bigsound.org.au
