This is your weekly snapshot of the updates and news across the MICE (Meetings, Incentives, Conferences, Events) industry from Australia and across the world.
FireAid2020 Concert to support bushfire victims
Singer/actor and local resident John Waters, has decided to help his community and bring some much needed assistance to those who have lost their homes and livelihood in the Southern Highlands region to the recent bushfires. John has called upon colleagues and mates to come together for a special concert that will raise money and spirits for those in need.
FireAid2020 will be held on Friday, 24th January at The Bong Bong Picnic Racecourse, Bowral. Gates to open at 2pm with the show to start at 3pm. The concert will be hosted by Julia Zemiro and appearing alongside John Waters will be Darryl Braithwaite, John Paul Young, Megan Washington, Jack Jones, Margaret Urlich, Leo Sayer, Stewart D’Arrietta with the songs of Leonard Cohen and more. Justine Clarke will also join in to entertain the kids. More names to be announced soon.
Net proceeds from this event will go to the Red Cross Bushfire Relief and directed to the Southern Highland division to directly assist locals affected by recent bushfires in the Southern Highlands and South Coast region.
This is an all-ages event – tickets $65 per adult, $20 under 16s. TICKETS ON SALE NOW VIA TICKETEK
Last call to register for the Second Annual TravMedia Summit
The Summit will bring together industry heavy weights to share ideas, learn from each other, and improve communications within the travel industry. Hear from CNN’s Travel Editor, Barry Neild, Qantas Media’s Editor in Chief, Kirsten Galliott and Joanna Hunkin, Editor of Gourmet Traveller on what travel editors are looking for and how you can make their jobs easier. Taking place the day before TravMedia’s IMM Australia, at the Sofitel Sydney Darling Harbour, you can find a full line-up of speakers and to register your attendance at www.travmedia.com. Any questions around The Summit or IMM please be in touch with Francesca Baldi at Francesca.Baldi@travmedia.com
TCEB airline partnership targeting APAC MICE Market
TCEB has partnered with Thai Airways International Public Company Limited (THAI) and THAI Smile Airways to launch the APAC MaxiMICE campaign, in order to target the MICE market in the Asia-Pacific region. In an aim to boost the region’s economy the co-operation will offer privileges and special price air tickets to corporate clients and is expected to attract about 10,000 MICE tourists to Thailand. President of Thailand Convention and Exhibition Bureau (TCEB), Mr. Chiruit Isarangkun Na Ayuthaya, said TCEB is collaborating with THAI and THAI Smile on the APAC MaxiMICE campaign to increase sales and MICE tourists into Thailand. This campaign aims to expand the market segment and corporate market in Asia-Pacific (APAC) countries, which is the primary market for the meeting & incentive industry.
The APAC MICE market is an important market that holds the highest segment in the Thai MICE industry. In fiscal year 2019 (October 2018-September 2019), 1,162,170 APAC MICE tourists visited Thailand or 91.22% of the whole MICE market consisting of 1,273,981 tourists. There are 653,459 MICE tourists in the APAC region or 56.23%.
The APAC MaxiMICE campaign consists of three levels of privilege for the meeting & incentive corporate market: Silver, Gold and Platinum, for groups of 40 to 500 tourists who must stay in Thailand for at least two nights in order to receive special privileges. These privileges include special price air tickets, terms and conditions apply. Other privileges include the VIP fast track or MICE lane at Suvarnabhumi Airport and cultural performances. Reservation can be made for travel now until 30 September 2020.
For more information, contact THAI in Australia on 1300 651 960 or email groups@thaiairways.com.au
