Sabre Corporation has announced an enhancement to its agreement with Qantas that will offer agents access to richer information about the airline’s fares, products and services through the Sabre Red 360 interface.
Showcasing Qantas products with rich, relevant and engaging content through the airline’s connection with ATPCO,
Sabre Red 360 will also feature Qantas Amenities, such as seat pitch and power outlets, and UTAs (Universal Ticket Attributes) which are consumer-friendly benefits such as baggage allowance and seat selection.
The connection to Qantas’ ATPCO Routehappy Rich Content expands on Sabre’s existing partnership with Qantas through its Branded Fares solution to deliver greater value to the industry.
Qantas Executive Manager, Global Sales and Distribution, Igor Kwiatkowski, said the airline was pleased to showcase Qantas’ Routehappy Rich Content to agents through Sabre Red 360.
“For more than ten years, Sabre has provided Qantas with a marketplace to promote our products to the industry in new and different ways.
“The addition of Qantas’ Routehappy Rich Content builds on our relationship with Sabre and will enable us to provide agents with even more information about our fares and services.
“This includes more descriptive and engaging content around features such as lounge access, baggage allowances and more recently, our Fly Well program to help inform customers about the health and safety measures we’ve put in place to ensure a safe travel environment.”


