TA partners with Flight Centre on new domestic tourism campaign

Flight Centre and Tourism Australia have joined forced to work on Wake Up, a new Flight Centre campaign with a purely domestic focus running from 8 October to 4 November 2020.

Wake Up includes holiday experiences from all states and territories, highlighting Flight Centre as your friendly local agent and one-stop-shop who make it easy for Australians to holiday domestically.

The range of immersive Wake Up products on offer include self-drive packages along Australia’s iconic coastal roads and wine country, outdoor and island getaways, walking tours and glamping trips, and vibrant city, events and food and wine experiences.

James Kavanagh, Flight Centre MD says: “We want to remind the market that we are an Australian company through and through. More than just an Aussie brand, we are a group of passionate experts who are part of the Australian community.”

Staff Writer
Staff Writer
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