Accor, the largest hotel operator in Australia and New Zealand, has reached a significant milestone in its sustainability journey, with more than 200 of its hotels now officially eco-certified. This achievement highlights Accor’s commitment to responsible tourism, with over 50 per cent of its regional portfolio meeting strict environmental, socio-economic, and cultural sustainability criteria.
Leading the Way in Sustainable Hospitality
In Australia, over 190 Accor hotels have received Sustainable Tourism Certification from Ecotourism Australia, recognising their adherence to responsible management practices that minimise environmental impact while supporting local communities. Across New Zealand, more than 20 hotels have earned Gold Sustainable Tourism Business Certification from Qualmark, meeting rigorous industry standards in environmental protection, community engagement, and business sustainability.
Adrian Williams, Accor Pacific Chief Operating Officer PM&E, described the milestone as a proud moment for the group.
“Achieving eco-certification for more than half of our network is a fantastic milestone for us in the Pacific. As the region’s largest hotel operator, we have an important role to play in trailblazing a more sustainable future for our industry. This milestone reflects the passion and dedication of our teams at Accor, who are deeply committed to making a positive impact on our planet.”
Commitment to 100 per cent Eco-Certification by 2026
Accor’s sustainability efforts continue to gain momentum, with over 70 additional hotels in Australia and New Zealand currently undergoing the eco-certification process. This progress aligns with the group’s ambitious global target of having 100 per cent of its hotels eco-certified by 2026—a commitment supported through strategic partnerships and rigorous sustainability initiatives.
Elissa Keenan, Chief Executive Officer of Ecotourism Australia, praised Accor’s leadership in sustainable tourism.
“Accor’s dedication to achieving Sustainable Tourism Certification demonstrates their commitment to upholding globally recognised standards. This milestone not only supports responsible tourism but inspires other industry leaders to follow suit.”
Qualmark New Zealand General Manager Steven Dixon echoed this sentiment, highlighting the increasing importance of sustainability in travel.
“Achieving Gold Certification under Qualmark’s rigorous criteria reinforces Accor’s position as a leader in sustainable tourism. With travellers increasingly prioritising responsible tourism, this accomplishment ensures guests can travel with confidence.”
Driving Sustainable Practices Across the Region
Beyond eco-certification, Accor continues to implement a range of sustainability initiatives across its Pacific hotels, including eliminating single-use plastics, minimising food waste, and enhancing water conservation. By collaborating with global and local partners, Accor is leading innovation in eco-conscious hospitality while ensuring travellers can enjoy authentic, sustainable stays.
With more than 400 hotels in the Pacific region under brands such as Sofitel, MGallery, Pullman, Swissôtel, Mövenpick, Grand Mercure, Peppers, The Sebel, Mantra, TRIBE, Mercure, ibis, and more, Accor is setting a new benchmark for sustainability in the hotel industry.
